New York, NY – June 18, 2015- AudioHQ has launched the industry’s first “In-Home” targeted audio ad network and has signed Slacker Radio on as its launch partner. The network will be comprised of audio advertising inventory served exclusively on connected electronic devices such as TV’s, set-top streaming services and speaker systems. Slacker will be providing AudioHQ with exclusive access to its audio ad inventory across their connected home line-up, which includes integrations with Sonos, Roku, Sony and others.
“We are excited to launch this unique advertising product which will allow our brand partners to specifically target consumers who are in their homes. We believe there is tremendous value in contextual targeting and that the consumption that takes place in the home via connected devices can be a valuable extension for many different advertising objectives. We also, couldn’t be more excited to announce our partnership with Slacker Radio. Slacker has been a market leader since the early days and we are excited that our advertisers will now have access to their dedicated listener base”, commented Matt Cutair, AudioHQ’s CEO.
“Slacker listening on connected home devices has been a growth area for us over the last year and we are excited to be working with AudioHQ to now allow advertisers to hyper-target those listeners with more relevant messages”, added Robert Wilde, VP of Analytics & Monetization at Slacker Radio.
AudioHQ will announce additional inventory partnerships for its “In Home” network over the coming weeks.
AudioHQ entered the rapidly expanding digital audio advertising marketplace in 2014. The company is focused on developing a premium and exclusive advertising platform that connects advertisers with digital audio advertising inventory and integration opportunities across a targeted line-up of publisher partners. AudioHQ is the exclusive audio ad sales representative for many successful streaming audio services including TuneIn, 8tracks, Jango, Yahoo Sports Radio, Mixcloud, and AccuRadio. The company also recently announced a content distribution and sales partnership with John Tesh’s, TeshMedia Group.
About Slacker Radio
Slacker Radio is the definitive new radio experience, offering free and subscription-based access to millions of songs and hundreds of human-powered stations on the web, mobile devices, in-car entertainment systems and consumer electronics platforms in the home. Our curators craft exceptional stations and then give our listeners control to make them their own: Slacker is radio that listens to you. For more information about Slacker, or to listen for free, visit www.slacker.com.
1 West 34th Street - Suite 703, New York, NY 10001 - P: 646-476-9187